Mar
17

The Bluetooth Marketing: A New Trend in the Direct Proximity Marketing

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The Bluetooth Marketing: A New Trend in the Direct proximity marketing

Bluetooth Proximity Mobile Marketing is the cheapest way to advertise direct to mobile phones that works by uploading an advert that can be video, animated image or text to the pod. This new tool works as a direct marketing channel to end users mobile phones. The first generation of these tools established a connection with the Bluetooth enabled phones which are within 20 meters from a dedicated hotspot. If the user agrees to accept the advert on the mobile phone, the download proceeds at a speed of about 50kB/sec. The data transfer is 100% free.

Bluetooth

Categories : Proximity Marketing

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